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Tag: Affiliate Management

Evolution of Recruiting Affiliates

Recently our CMO, Chris Tradgett was interviewed by Rick Magennis on the subject of recruiting affiliates. Rick is the founder of Affiliate Management Expo which is coming up in February.

They talked about how brands and affiliates have changed during 2020 and how a focus on quality over quantity in recruiting is more important than ever. What makes this conversation really interesting is that they shared thoughts about improving the recruitment process and common mistakes of brands in recruiting affiliates.

What Does 2021 Promise for Affiliate Marketing?

Way back last December, little did we know what 2020 would promise for the world of affiliate marketing. In fact, the world itself felt a very different place!

At Affiliate Summit West, there was talk of a new virus but we’d no idea of how that would impact the coming year. By February and certainly March we knew that 2020 was going to be a very different year indeed. We wrote a short blog post overview of what the pandemic could mean for affiliate managers; but even then so little was known of the economic effect.

DADI Awards Nomination

DADI Awards Nomination 23 Oct, 2020 Tom Bourne 3 min read We are very pleased with our recent nomination for the DADI Awards 2020, jointly with Master of Malt and their network, Affiliate Future. The prestigious ‘Drum Awards for Digital Industries’ are a key event on the media calendar and we’re very pleased to be included. […]

Publisher Spotlight: Chris P King, travel blogger

Publisher Spotlight: Chris P King, travel blogger 20 Oct, 2020 Emma Outerbridge 11 min read We introduce you to the leading affiliates Our platform is all about helping program managers to find new affiliates – more importantly it’s about finding the most relevant bloggers and affiliates to recruit. The platform provides outline affiliate analysis, including […]

Are You at PI Live Global 2020?

The New Global Performance Marketing Event
Well, PI Live Global has been and gone now. You can still catch up by reading our PI Live Roundup Article

PI Live covers 4 days, 27-30 October and is timed to be fully available for UK, European and US attendees. Key Content Partners are Awin and Impact; Gold partners include Acceleration, CJ Affiliate and Tipser.