Kids Fashion Bloggers
Influencers and affiliates for Kids
Affiliates driving high volumes are likely to be the most valuable, so long as you keep an eye on quality of the traffic. For affiliates, there are plenty of resources to discover new programs to promote and they will choose the most appropriate partners for their blog or influencer channels.
For program managers of course you need to do more than just wait to be found in your network directory. Making sure your program is set up the best way possible isa good start, as we covered in this blog post.
So how do you find kids fashion affiliates, apart from digging into keyword search? There are blog guides but these are limited in scope. So here's a little secret - it makes sense to use tools such as Publisher Discovery and make your life a bit easier.
Our objective in developing Publisher Discovery was to build the best resource for affiliate managers to discover and recruit affiliates - which includes bloggers and influencers. It can save you literally hours a week in searching and outreach and you can use our free tools to get cracking.
It's important to discover and work with specialist niche affiliates with engaged audiences - and these will be largely content driven. Individually, they may well provide lower volumes of sales but will contribute strongly if you are applying attribution throughout the sales funnel.
Don't ignore other channel specific affiliates though. The volume providers such as coupon and rebate, PPC or email affiliates, as they can all be tactically very useful partners. That applies especially when integrated in to supplement and complement your own vertical channel activity.
Also, don't ignore potential partners in other verticals - for instance, affiliates such as The Curvy Fashionista and certainly The Bump will have a proportion of their audience in the kids' fashion mindset.
The Affiliate Relationship
One of the most common questions we see being asked is 'how can I hire affiliate marketers?'. This is actually a pretty good question.
If you're looking to engage with the best performing affiliates, you should consider this in the same way as hiring a specialist consultant. An affiliate manager starting from that viewpoint starts to treat this as a business partnership rather than just another media buy; that a very common trap to fall into.
Most affiliates are indeed channel specialists, whether as SEO affiliates, PPC affiliates or content publishers. All are effectively performance based consultants backing up all your other channel activity. A'ffiliate' should be considered not as a channel but more a business model - applied across multiple vertical channels!
Find kids fashion bloggers with Publisher Discovery
As mentioned above finding quality content affiliates is the hardest tasks for a program manager. Publisher Discovery has been built specifically to take the pain out of finding new affiliates for kids' fashion - or for any vertical.
This list of affiliates is directly from Publisher Discovery vertical Kids Fashion view. Take a free trial and take a look at their advertiser partnerships, social links - and then contact them directly to recruit them.
In your 7-day free trial you will be able to:
- search through thousands of relevant new affiliates
- understand their marketing style
- see which are promoting your competitors, and
- create a Gap Analysis against your own program
Filter for other fashion sectors:
- Accessories
- Clothing
- Jewelry
- Kids clothing
- Lingerie
- Maternity >
- Shoes
- Sportswear
...and find thousands more new affiliates.
Have 7-Days on us -
we really want you find
the best kids' fashion partners!
Publisher Spotlights
This is a vibrant sector with plenty of different types of publishers. Read one of the Spotlight articles on Redu who work across a number of channels perfect for the kids fashion sector.
Read more about how a leading affiliates have managed the effects of the global pandemic over the last year or so - and their plans for the future.
Read more Publisher Spotlights >