The New Global Performance Marketing Event
Well, PI Live Global has been and gone now. You can still catch up by reading our PI Live Roundup Article
PI Live covers 4 days, 27-30 October and is timed to be fully available for UK, European and US attendees. Key Content Partners are Awin and Impact; Gold partners include Acceleration, CJ Affiliate and Tipser.
IAS20 – The Indian Affiliate Summit 14 Sep, 2020 Emma Outerbridge 3 min read IAS20 Goes Virtual The Indian Affiliate Summit, as most other affiliate events will be entirely online this year. The whole world has been affected by the current pandemic – so it’s the only way we can all ‘get together’ and celebrate the […]
Affiliates and Brand Building 27 Aug, 2020 Chris Tradgett 6 min read Recently Chris Tradgett was in conversation with Simon Akers of Archmon in a webinar. We’d previously discussed how affiliates can be a key component in building a brand – and thought it would be the perfect subject for an online session. The Webinar was streamed […]
Taking Ownership of Publisher Growth 20 Aug, 2020 Chris Tradgett 5 min read This article is based on a joint webinar by TUNE and Publisher Discovery on publisher growth. We joined with Brian Marcus, VP Global Marketing at TUNE to tackle the issues around growing your affiliate program. It’s no longer enough to ‘set and forget’ a new program; affiliate managers need to be […]
Planning Christmas in July 14 Aug, 2020 Emma Outerbridge 2 min read How to Plan for a Successful Q4 The world has changed a lot since Christmas 2019 – and that may mean we need to plan differently. In ecommerce, you really need to be asking “how can I plan for ‘Christmas in July’“. We […]