Discover Quality Health & Beauty Affiliates
What's most important in new affiliates?
Health & Beauty is a broad overall sector admittedly. So there won't be a simple answer, though throughout all the sub-niches is the quality of the publisher. And that applies for bloggers and Influencers as much as to rebate and coupon affiliates.
The leading influencers of course, such as the beauty influencer on Instagram, shown above, have huge audiences. So apart from the biggest brands not many advertisers will have the budgets to engage with them! There are hundreds of column inches and pages fanfaring the latest influencers to watch.
Health and Beauty also regularly head up tables of the most profitable niches for affilates, bloggers and influencers to promote. The beauty market alone is projected to reach a value of $863Bn globally by 2024.
Movement to the Affiliate Model
Over the last year with the depression of many advertising budgets - and often cutting all paid placements - many bloggers and influencers have opened up to using affiliate linking. Admittedly, many years ago, affiliate links were anathema to pro bloggers as Marie recalls in her Publisher Spotlight. SImilarly, Youtube beauty bloggers would avoid affiliate links, though now you regularly see links in the comments sections.
With the relaxation of Google's stance on affiliate links a few years ago and the formalisation of Ad disclosure for bloggers and influencers, this changed. Those two factors, coupled with the wider use of commission attribution, have led to Partnerize and Awin both reporting record numbers of new content, influencer and blog affiliate sign ups.
Many of these are now showing up in the Publisher Discovery lists, and from all reports, it's a trend that isn't appearing to be reversing, despite the relaxation of ad budgets.
Healthcare is another big area covering pharma, CBD, eyewear and others. Publisher Discovery is able to give niche views for each of these, with thousands of quality affiliate websites.
Again the healthcare niche can be highly profitable for publishers, particularly where they have an engaged audience. The healthy lifestyle market passed $100m in annual revenue last year and the growth of the supplements and CBD markets is showing yet further growth.
To identify opportunities for your own program, take a free trial of Publisher Discovery and the Chrome Extension and see for yourself how this award-winning technology can save time - and more importantly, give a brilliant return on investment.
Here's 5 examples to start you off
...then take a free 7-day trial to see the programs they promote and their contact details:
Find new partners with Publisher Discovery
This selection of websites is an example of what you'll find among thousands in the Publisher Discovery platform. Your free trial will let you explore the advertiser partnerships and social accounts - and then reach out to contact them directly.
In your 7-day trial you will be able to:
- find thousands of potential new relevant websites
- understand something of their audience
- see which websites are promoting your competitors - and...
- create a Gap Analysis against your own program
Filter down to vertical niche websites:
- CBD >
- Eyecare >
- Weight-loss >
...and by geo or by affiliate network connections to find quality new partners.
Have 7-Days on us -
we really want to make sure
you find quality new partners!
Read the article on the Curvy Fashionista and how Marie has managed her move from pureplay influencer fees to using affiliate links to monetize her websites more effectively.
Publisher Spotlight: The Curvy Fashionista >
Read about other leading affiliates across a variety of vertical sectors and promotional types managed the effects of the global pandemic - and their plans for the future.