Best Affiliate Innovation Shortlist

Performance Marketing Awards

Publisher Discovery & LinkConnector Take Affiliate Recruitment with AI to Unprecedented Heights!

PMA 2021 FInalist

We are extremely excited to announce that Publisher Discovery & Linkconnector are shortlisted for the Best Affiliate Marketing Innovation in the 2021 Performance Marketing Awards.

As in every year there has been stiff competition for this category in the leading awards event in the affiliate marketing calendar. This year is no exception and our entry was up against entries from several other leading networks and SaaS platforms.

Our entry with LinkConnector was shortlisted for the affiliate innovation award because of the way in which external affiliate linking is seamlessly integrated with LinkConnector's own internal network data. That enabled advertisers to select the most relevant affiliates from our own database of over 3.5 million affiliate websites. More importantly, it enables advertisers to recruit them via the Linkconnector mailing system.

LinkConnector Partnership - Celebration

We announced the launch of our partnership with Linkconnector back in November 2020. Since then the integrated technology has developed further giving advertisers even more insights into potential new affiliate partnerships.

We very much echo Tara McCommons who let us know she was "super excited about this". It's a real testament to the hard work put in by both of our technology teams.

LinkConnector advertisers are already benefiting from the highly relevant suggestions for new affiliate partners. The new data enables them to build a more diverse publisher base and increase revenues often from new audiences.

Virtual Ceremony

This year the ceremony is planned to be virtual but presented live and in the most interactive way possible! The idea is that you'll be able to attend 'in person' and interact with other tables and attendees.

There's even cocktails planned from the Quarantini bar ready for a pre-ceremony networking reception. The event will be on the 22 June and you can see more on the event website:

Best of luck to all the entrants for this years awards!

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